Forge 10 is a self-initiated brand concept and motion project built from the ground up. Serving as lead creative, the brand identity was concepted, the campaign narrative developed, and the full motion piece produced, from asset preparation and composition through to final export. The centerpiece animation features a 13-part watch explode and reassemble sequence, built to dramatize the engineering precision behind the product. Every frame was crafted in Adobe After Effects, with close attention to motion timing, easing, and cinematic feel. Built from the inside out, just like the watch.​