A full brand identity concept developed for a historic boutique hotel nestled in the heart of San Antonio, Texas; a city whose streets carry centuries of culture, architecture, and living history. Leading a collaborative design team, the project encompassed every touchpoint of the brand: logo design, custom hand-drawn illustration, typography selection, color palette, pattern development, and a complete brand book presentation.

The illustration suite was the heart of the work. Armed with a collection of archival photographs and property references, each icon was drawn directly from the hotel's own story: Victorian flourishes lifted from original on-site signage, geometric motifs traced from historic Spanish tilework, and architectural details pulled from a centuries-old doorway. 

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